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	<title>Comments on: Sales Training 101: Courtesy of Jerry Jones</title>
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	<link>http://www.funnelholic.com/2008/08/28/sales-training-101-courtesy-of-jerry-jones/</link>
	<description>a blog for those of us who live and work at the top end of the b2b funnel: Demand Generation, Lead Generation, Online Media, B2B Sales and Marketing, Marketing Automation, DRIP, Lead Nurturing, and Fun.</description>
	<pubDate>Thu, 08 Jan 2009 12:03:07 +0000</pubDate>
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		<title>By: Bart Bailey</title>
		<link>http://www.funnelholic.com/2008/08/28/sales-training-101-courtesy-of-jerry-jones/comment-page-1/#comment-1504</link>
		<dc:creator>Bart Bailey</dc:creator>
		<pubDate>Thu, 28 Aug 2008 22:51:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.funnelholic.com/?p=262#comment-1504</guid>
		<description>Just thought I'd put in a nominee for the “10 Top Sales Training Scenes from the Movies” regarding the "ask for the order rule.  In "The Shawshank Redemption" when they're all standing on the roof and Robbins asks the tough guard "Do you trust your wife," has to make the list based on the fact that he gets hung over the edge of the plate factory roof by his ankles while he makes his pitch for his accounting services (a down right soft sell for a guy who's "Going to have himself an accident") and then he sets a firm price.  "A few beers for me and my coworkers."  That's asking for the order.  And of course in the end he gets it</description>
		<content:encoded><![CDATA[<p>Just thought I&#8217;d put in a nominee for the “10 Top Sales Training Scenes from the Movies” regarding the &#8220;ask for the order rule.  In &#8220;The Shawshank Redemption&#8221; when they&#8217;re all standing on the roof and Robbins asks the tough guard &#8220;Do you trust your wife,&#8221; has to make the list based on the fact that he gets hung over the edge of the plate factory roof by his ankles while he makes his pitch for his accounting services (a down right soft sell for a guy who&#8217;s &#8220;Going to have himself an accident&#8221;) and then he sets a firm price.  &#8220;A few beers for me and my coworkers.&#8221;  That&#8217;s asking for the order.  And of course in the end he gets it</p>
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		<title>By: BostonTommy</title>
		<link>http://www.funnelholic.com/2008/08/28/sales-training-101-courtesy-of-jerry-jones/comment-page-1/#comment-1503</link>
		<dc:creator>BostonTommy</dc:creator>
		<pubDate>Thu, 28 Aug 2008 16:58:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.funnelholic.com/?p=262#comment-1503</guid>
		<description>So I was down at the San Mateo County Fair a few weekends ago with my 
grandparents.

Inside one of the buildings were all of those small kiosks that local 
vendors set up, advertising their foot massages and cheap linens.

I walked by the Cutco, and as an ex-employee, I naturally had to stop 
and play with the cutlery.

The first knife Gram picked up was the cheese knife, most likely because

it looks more like a stencil maker than anything else. As she began 
playing with it, the sales guy brought over a baked potato and some 
celery. He had her put down the cheese knife and cut the food with a 
regular carving knife. Then he gave her back the cheese knife, and the 
difference was amazing. She was very impressed.

So after a few minutes of us mingling around the table, he says:

"So, can I go ahead a ring up the cheese knife for you?"
 
I laughed to myself because it was a good move, but I knew she wasn't a 
buyer. But each time she tried to leave the table or change the subject,

he rephrased, and asked again, "Can I get you that cheese knife today?"

He didn't close, but he did ask for the order. I probably never would 
have thought about that again if I didn't read that post.

Keep making me learn.</description>
		<content:encoded><![CDATA[<p>So I was down at the San Mateo County Fair a few weekends ago with my<br />
grandparents.</p>
<p>Inside one of the buildings were all of those small kiosks that local<br />
vendors set up, advertising their foot massages and cheap linens.</p>
<p>I walked by the Cutco, and as an ex-employee, I naturally had to stop<br />
and play with the cutlery.</p>
<p>The first knife Gram picked up was the cheese knife, most likely because</p>
<p>it looks more like a stencil maker than anything else. As she began<br />
playing with it, the sales guy brought over a baked potato and some<br />
celery. He had her put down the cheese knife and cut the food with a<br />
regular carving knife. Then he gave her back the cheese knife, and the<br />
difference was amazing. She was very impressed.</p>
<p>So after a few minutes of us mingling around the table, he says:</p>
<p>&#8220;So, can I go ahead a ring up the cheese knife for you?&#8221;</p>
<p>I laughed to myself because it was a good move, but I knew she wasn&#8217;t a<br />
buyer. But each time she tried to leave the table or change the subject,</p>
<p>he rephrased, and asked again, &#8220;Can I get you that cheese knife today?&#8221;</p>
<p>He didn&#8217;t close, but he did ask for the order. I probably never would<br />
have thought about that again if I didn&#8217;t read that post.</p>
<p>Keep making me learn.</p>
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