There isn’t a company in business today not announcing layoffs, but over the last couple days, we saw some layoffs that really hit home in the b2b media business. One thing to understand is that despite being in the online media business myself, I don’t relish “competitors” getting hit. In fact, I want the opposite: We can all win with a big, competitive b2b media space.
Net-net: CBS Interactive laid off a bunch at CNET which includes a big number in the BNET/b2b business. There are plenty of articles on it, here’s one.
As well, TechTarget cut about 76 jobs or 12 percent of their workforce. Read here.
Here’s to hoping there isn’t too much more (but I don’t believe that is true)