Comments on: A “how-to” for developing remarkable content http://www.funnelholic.com/2009/10/07/a-%e2%80%9chow-to%e2%80%9d-for-developing-remarkable-content/ a blog for those of us who live and work at the top end of the b2b funnel: Demand Generation, Lead Generation, Online Media, B2B Sales and Marketing, Marketing Automation, DRIP, Lead Nurturing, and Fun. Wed, 08 Sep 2010 09:47:40 +0000 http://wordpress.org/?v=2.7.1 hourly 1 By: Cliff Allen http://www.funnelholic.com/2009/10/07/a-%e2%80%9chow-to%e2%80%9d-for-developing-remarkable-content/comment-page-1/#comment-1742 Cliff Allen Sat, 10 Oct 2009 16:11:09 +0000 http://www.funnelholic.com/?p=980#comment-1742 Another part of writing effective online content is how well it will generate "organic" search engine traffic. During the planning stage of writing an article for my Web site I research which which search terms I can "win" with (i.e., get on the first page of Google search results). Using SEO in a content marketing strategy is one of the best ways to reduce the cost of traffic and inquiries. Another part of writing effective online content is how well it will generate “organic” search engine traffic.

During the planning stage of writing an article for my Web site I research which which search terms I can “win” with (i.e., get on the first page of Google search results).

Using SEO in a content marketing strategy is one of the best ways to reduce the cost of traffic and inquiries.

]]> By: Jeff Ogden http://www.funnelholic.com/2009/10/07/a-%e2%80%9chow-to%e2%80%9d-for-developing-remarkable-content/comment-page-1/#comment-1741 Jeff Ogden Wed, 07 Oct 2009 14:08:42 +0000 http://www.funnelholic.com/?p=980#comment-1741 Could not agree more with this post, Craig. Remarkable content is what all marketers need today. In spite of the extremely youth of my website, I'm astounded at the number of eyeballs it attracts. It's 100% due to remarkable content. In fact, I recently did a podcast with Jim Burns, CEO of Avitage on his term for this idea -- "Think Like a Publisher." That podcast can be found on http://www.findnewcustomers.net There's also a page for Think Like a Publisher, which can be found at http://pages.leadlife.com/avitage/ThinkLikeAPublisher Could not agree more with this post, Craig. Remarkable content is what all marketers need today. In spite of the extremely youth of my website, I’m astounded at the number of eyeballs it attracts. It’s 100% due to remarkable content.

In fact, I recently did a podcast with Jim Burns, CEO of Avitage on his term for this idea — “Think Like a Publisher.” That podcast can be found on http://www.findnewcustomers.net

There’s also a page for Think Like a Publisher, which can be found at http://pages.leadlife.com/avitage/ThinkLikeAPublisher

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