• Michael Boykin

    A short video with really great advice. Deciding to build personas one day, like Ardath says, is just the wrong way to go about such a project. Do your work (interviews) first!

  • Izbath Anan

    it was a very informative post. Please checkout this too. It’s a post on sales power words.

    http://bizwig.blogspot.com/2015/11/10-words-that-you-must-use-in-your.html