Viewers can watch this webinar featuring Matt Childs live on May 15th at Noon PDT or watch on demand from this window. Hashtag is #Demand2013
The Secrets to Successful Video Marketing: #Demand2013 feat. @MattyChilds
May 15, 2013 by Leave a Comment
Building the Ultimate Content Marketing Machine: #Demand2013 feat @ScottAlbro
May 14, 2013 by 1 Comment
Viewers can watch this webinar featuring Scott Albro live on May 15th at 9AM PDT or watch on demand below Hashtag for the event is #Demand2013
Best practices in video marketing feat. @mattychilds
May 13, 2013 by Leave a Comment
More great content from video marketing authority Matt Childs. Video is one of those areas where we all have a steep learning curve which is why I am proud to have Matt informing our audience. In this short clip, he talks about video marketing best practices.
If you are trying to wrap your hands around video marketing, Matt is your guy. He is going to present his secrets and best practices on May 15 at Noon PDT. 
Craig Rosenberg is the Funnelholic. He loves sales, marketing, and things that drive revenue. Follow him on Google+ or Twitter
The buyer knows more about your product than you: Madlibs with @jstewart_1
May 13, 2013 by Leave a Comment
Jason Stewart is our featured Madlibs this week. He is the kind of guy I like to listen to: part practitioner/part-thought leader. In other words, he talks about marketing issues but also has to hit his MBOs. Keeping it real. Jason Stewart’s Madlibs below
- The b2b buyer is — not alone. The buying committee is getting bigger all the time, and they often know more about your products and services than you do.
Content Marketing: Lessons from B2C feat. @scottalbro
May 12, 2013 by Leave a Comment
Everyone always asks me for places to look for ideas in content marketing. Well turns out, there are some great examples of content marketing happening in the b2c/ecommerce space. Scott Albro talks about them in this truly interesting short video.
For a full presentation of new, creative content marketing ideas on May 15 by RSVPing here:
Craig Rosenberg is the Funnelholic. He loves sales, marketing, and things that drive revenue. Follow him on Google+ or Twitter
The b2b buyer just wants to be loved: Madlibs with Mike Volpe
May 8, 2013 by 1 Comment
Mike Volpe is part man, myth, and legend when it comes to marketing and specifically, inbound marketing and he seems to have fun while doing it. What else can I say? He is Mike Volpe….and when someone finally writes a book about this era of marketing, he will be listed as one of the thought leaders that led the way. And here are his contributions to the Funnelholic’s Madlibs: [Read more...]
Funnelholic Redux: More content, social, and blogging learnings from the last 3 months
May 7, 2013 by Leave a Comment
I wrote a post last Thursday: How I think I increased blog traffic by 500% and other blogging tidbits. A bunch of people asked me questions after reading it, so I chose three and thought I would post my answers.
The question: What posts work better than others?
I definitely learned a lot about what content works better than others. Here are the rankings:
1. Rich, long, detailed posts — We used to save this type of content for whitepapers, but more people are pushing their best content to the blog. This type of content works. For example, check out Kissmetrics Blog, which produces rich blog content DAILY. They produce guides which are written like whitepapers but are on the blog not “behind the gate” in long-form content. I tested this concept in my post: Cold Call, revisted: Best practices for getting in the door. Without a doubt, this post brought the most views, uniques, shares, followers, compliments, and links than any post in my history. [Read more...]
2 Quick Content Marketing Tips feat. @ScottAlbro
May 5, 2013 by Leave a Comment
In preparation for our amazing Demand Generation Summit on May 15th, we did video segments with our presenters. In this quick segment, we asked Scott Albro: “What are the two-three things that marketers should know about content marketing that they may not today”. If you want to hear more from Scott, join us on May 15. In the meantime, enjoy!
How I think I increased blog traffic by 500% and other blogging tidbits
May 2, 2013 by 3 Comments
I have spent the last couple months testing and practicing blogging and content marketing strategies with the Funnelholic. My brother Paul wanted to learn online marketing so he signed up to help. People have been noticing the changes and asking me about some of things I have been doing so I decided to write them down.
Dear Craig: “Eat your own dog food” — I help clients with their content marketing and social marketing strategy. I needed to be a better role model with the Funnelholic. It’s been fun trying new things and passing them along to others.
Also a quick note: There are way more things I could be doing so please don’t consider this exhaustive..since people have asked — I thought I would provide the data of what I have done so far today.
Net-net: Traffic is up 500-600%. I have gotten a fair number of inbound leads which is interesting since I don’t have that many calls-to-action on the site (yet). Just blog. Blog til the cows come home. It works and helps you synthesize your thoughts on particular topics. [Read more...]
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