infographic

More evidence the traditional “white” paper is toast: The Kapost Comic Book

March 18, 2013 by Craig Rosenberg 3 Comments

The other night Jill Rowley called me and said: “I read your post on the demise of the whitepaper, those examples were great. But have you seen the Kapost comic book?“ So I went and downloaded it. It’s awesome. I don’t want to bore you with more rantings about old pamphlet-ware versus the remarkable content of today. Just check it out. There are some really original elements such as thought leader superheroes and comic-strip styles graphics. And of course, the content is valuable and helpful. It sure is fun to be marketed to these days.

Craig Rosenberg is the Funnelholic. He loves sales, marketing, and things that drive revenue. Follow him on Google+ or Twitter

Filed Under: b2b Marketing, Content Marketing, Great campaigns, infographic, Thought Leadership, Uncategorized

Content that rules: The Year in Review brought to you by MailChimp, Airbnb, and Sailthru

March 7, 2013 by Craig Rosenberg 3 Comments

The Content Hall of Fame continues to grow it’s list of nominees. I am not even sure what to call the content we are reviewing today. Basically, a number of companies created these amazing “Year in Review” pieces which are mashup of infographics, web design, and ebooks. When John Hurley from Radius Intelligence pointed them out to me, I had no idea what they were talking about. When I finally got a chance to review them, I got a “ding-ding-ding; we have a winner!”

Optimizing contact forms, an infographic

January 31, 2013 by Craig Rosenberg 1 Comment

I love Neil Patel – both Quicksprout and the Kissmetrics blogs. Great content, always actionable and specific or with real data. He recently posted a great infographic on optimizing contact forms. I enjoyed it…I think you will too. Enjoy.

Faithfully submitted,

Douglas C. Neidermayer [Read more...]

Filed Under: b2b Marketing, Competitive Internet, infographic, Internet

Marketo vs Eloqua – The Dreamforce Infographic War

July 29, 2011 by Craig Rosenberg Leave a Comment

2 infographics on Dreamforce by two competitors within weeks of each other. Do I need to say anything else? Look, I know you want some “biggie smalls” or east-coast/west-coast rant from me but you won’t get it from. There are two infographics here on a great topic. Is it really my fault they timed them together? (: You be the judge.

Craig Rosenberg is the Funnelholic. He loves sales, marketing, and things that drive revenue. Follow him on Google+ or Twitter

Filed Under: b2b Marketing, infographic, Lead/Inquiry Generation, Marketing Automation

A guide to the best marketing conferences (great infographic)

July 18, 2011 by Craig Rosenberg Leave a Comment

My new rule on infographics: If it’s an idea that I wish I had come up with, then I will post on the Funnelholic. Rule 2: if you can hang the infographic on the walls and refer to it in the future, well then, ding, ding, ding, you have a winner. This is a winner. Information I don’t have in a nice, easy to look at design.